TED is a non-profit that believes powerful ideas, powerfully presented, move us: to feel something, to think differently, to take action.
TED needed to distribute its powerful ideas globally via a mobile platform that handles high-quality streaming across varied network conditions.
Developed a high-performance native iOS/Android application with offline viewing, customized recommendations, and seamless podcast integration.
Global media distribution architecture using native iOS/Android clients, CloudFront CDN, and adaptive bitrate streaming for 140+ language content.
From content discovery and personalised recommendations to offline download, multi-language playback, and engagement analytics.
ML recommendation engine surfaces talks based on user interests, watch history, and trending topics.
CloudFront serves HLS/DASH streams adjusting quality dynamically based on network bandwidth.
Users download encrypted talk bundles (video + subtitles) for offline viewing with DRM protection.
Kinesis streams real-time events (play, pause, share, note) to Redshift for analytics and A/B tests.
A battle-tested methodology that turns complex challenges into elegant, high-performance solutions.
Deep-dive into business requirements, user personas, market analysis, and technical landscape assessment.
System architecture blueprints, UI/UX wireframes, interactive prototypes, and design system creation.
Iterative sprints with CI/CD pipelines, code reviews, automated testing, and continuous stakeholder feedback.
Production deployment, performance monitoring, A/B testing, and post-launch growth optimization.
Every solution we build comes packed with enterprise-grade features that ensure reliability, performance, and scalability.
SOC 2 compliant infrastructure with end-to-end encryption and zero-trust architecture.
Auto-scaling cloud infrastructure designed to handle 10x traffic spikes seamlessly.
WebSocket-powered live updates ensuring data consistency across all touchpoints.
Pixel-perfect experiences across all devices, from mobile to 4K displays.
Custom dashboards with real-time KPIs, funnel analysis, and predictive insights.
RESTful & GraphQL APIs enabling seamless third-party integrations and extensibility.
Key architectural decisions, data flow optimizations, and security patterns implemented for enterprise performance.
HLS multi-variant playlists delivered via CloudFront ensure smooth playback across 2G to 5G network conditions worldwide.
Pre-rendered subtitle tracks in 140+ languages stored on S3 and served in sync with video timestamps for global accessibility.
Fairplay/Widevine DRM wraps offline bundles ensuring downloaded content is device-locked and expires after a configurable period.
We carefully selected a cutting-edge technology stack to ensure maximum performance, maintainability, and future-proof scalability for this project.
"Techphin helped us ensure that powerful ideas can reach anyone, anywhere, with an intuitive and seamless mobile experience."
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